SplashCMX from Ormit Solutions enables clients to use location data from the Cisco Meraki cloud to make defined business decisions and increased understanding of foot fall to their locations, you can find out where visitors locate and spend most of their time instore, and how they move within specific locations.
SplashCMX can use both WiFi and Bluetooth data from the Meraki feed to create a detailed overview of all your locations.
Access a wealth of information with Wi-Fi analytics, view real time customer data and insight including age, gender, emotions, location, footfall, dwell time, return visits and more.
View and compare historical and live data to understand and engage with visitors.
The Splash Access Analytics portal enables you to develop and improve business models and end customer experience through identifying trends and patterns.
Demographic data, dwell times, footfall and more, aids in business decisions to boost less trafficked areas through product placement, displays or additional sales staff.
Accurately measure and identify foot traffic, high dwell times and popular hotspots within venues. Understand how visitors move around a venue and identify problem areas or utilise the information to find ways to improve / optimise displays, campaigns and/or floor layouts.
Splash Access can get data on how many people come inside your locations, how much time they spend there, and how often they return. Gaining comprehensive location intelligence by easily integrating data coming from multiple sources, such as WiFi and Bluetooth from major hardware providers.
Using the location data we can count the total number of devices that are currently within range of an access point group.
A user can configure a threshold value and a custom message for each group and if the total number of devices rises above the threshold for a group, it will send a message to a designated Webex Teams space to alert specific members of staff of the issue.
Automated alerts can also trigger when occupancy levels get too high therefore prompting store/venue staff to take action.
During the current pandemic, this ensures a safe environment.